BTM188: 2022 CRE Tactics – Apartments, Self Storage & Data Centers with Terry Hale

Today’s guest, Terry Hale, is a commercial real estate rockstar with 20+ years experience in the industry. As an investor, Terry experienced the ups and downs of varying niches in the commercial space. Starting as an apartment investor, Terry abruptly realized that the self storage space was where he wanted to settle. It quickly proved to be one of the few asset classes that could produce in the worst of economy’s.

Today we discuss Terry’s transition to self storage, why he’s such a strong advocate for it and where he see’s commercial real estate going in the next few years. By the end of the episode, you will be crystal clear on the most important things you newbie investors to know and do when getting into apartments, self storage and data centers.

Key Points From This Episode:

  • How to calculate Cap Rate
  • Why Self Storage vs. Traditional Apartments in 2021?
  • Why Data Centers can be a sneaky lucrative asset class
  • How Attorney’s kill deals
  • Why talking to Brokers is the most powerful thing a newbie can do
  • Networking or Underwriting, what’s more important?
  • Terry’s 3 Prong approach for analyzing deals

Links Mentioned in Today’s Episode:

Terry’s Website

Recommended Book:

Think and Grow Rich Napoleon Hill

Listen to this book for free!

Lifestyle Design App:

Loopnet

BTM187: Inside Sales Agents, Facebook Ads & Negotiating Tactics for Investors with Gustavo Castro

Gustavo Castro, today’s guest, runs one of the largest inside sales teams for real estate in North America. They make about 50K outbound calls a day, set 100 appointments a day and have over 600 active real estate clients.

On today’s show Gus highlights the power of an ISA (inside sales agent) and how to best utilize one in today’s competitive economy. Gus also knows how to fill the front end of his sales funnel with facebook ads and close on the backend with great negotiating tactics – all on today’s episode.

Key Points From This Episode:

  • Why become an entrepreneurial asset in someone else’s business
  • The power of asking yourself… ‘What’s the worst that could happen?’
  • The difference between a virtual assistant and inside sales agent
  • The future of phone marketing
  • Gustavo’s facebook lead generation strategy
  • Cost per lead vs cost per acquisition

Links Mentioned in Today’s Episode:

Gustavo’s Website

Recommended Book:

Rich Dad, Poor Dad by Robert Kiyosaki

Listen to this book for free!

Lifestyle Design App:

Ring Central

BTM185: Using PropTech in Multifamily to Create Outsized Returns with Kent Ritter

On today’s show we are talking Technology & Real Estate and where those 2 worlds meet. Today’s guest is multifamily investor and entrepreneur, Kent Ritter.

Kent is a former management consultant, start-up owner, and corporate executive turned full-time real estate operator. After a massive exit from his healthcare technology start up, he turned his eyes (and capital) towards real estate. His technology background, coupled with real estate allowed Kent to use property technology to create outsized returns from acquiring and improving mismanaged, undercapitalized, and undervalued properties.

On the show, we discuss the advantage of forward thinking approaches and the role technology plays in Kent’s portfolio for creating greater returns on the properties that he repositions.

Key Points From This Episode:

  • The future of virtual leasing agents
  • How dynamic pricing adjusts can bolster your returns
  • (AI) Artificial Intelligence and Real Estate
  • How to vet new technologies
  • Kent’s take on the Miracle Morning
  • The advantages of buying smaller properties
  • What a conservative underwriter does and doesn’t look like

 

Links Mentioned in Today’s Episode:

Kent’s Website

Recommended Book:

Wheelbarrow Profits by Jake and Gino Barbaro

Best Ever Apartment Syndication by Joe Fairless

Listen to these book for free!

Lifestyle Design App:

Calendly Scheduling App

BTM182: Direct Mail Domination for Raw Land with Justin Sliva

Direct mail, if done correctly, can be one of the most effective forms of marketing today – it can also be one of the most cost prohibitive without the proper guidance. Today’s guest is a leading authority in the space and will show us exactly how he uses direct mail to buy raw land all across the country.

Raw land investing expert Justin Silva knows exactly where new investors struggle. As a long time land investor, he’s been able to harness the enormous potential offered by land investments: incredible ROI, massive cash profits and sustainable passive income. On today’s episode we’ll learn how to effectively use direct mail to close more land deals for a massive ROI.

Key Points From This Episode:

  • How Justin got started in real estate and learned to dominate direct mail marketing
  • Why Justin will provide capital for anyone flipping land – “Plum Investment Group”
  • Why landsofamerica.com is one of the best tools land investors can use
  • How to create your own powerful direct mail campaign
  • What happened when just sent out 55,000 pieces of mail right before COVID-19

 

Links Mentioned in Today’s Episode:

Justin’s Website

Recommended Book:

Rich Dad, Poor Dad by Robert Kiyosaki

Listen to this book for free!

Lifestyle Design App:

Notes (iPhone App)

BTM181: Real Estate & Clubhouse, What’s Possible? with Travis Rice

App Store -> Search -> “Clubhouse”

Imagine going to a free conference side by side with some of the best and brightest in their area of expertise. In our case, we’ll use real estate investing.

At this conference, you’ll be able to have meaningful direct conversations with the biggest real estate magnates as if you paid for their $100,000 per year coaching.

You’ll be able to discuss anything in your life and business – what’s working, what’s not working and get direct feedback on how to move forward.

You’ll be able to be a fly on the wall while these same mentors help others build 6 and 7 figure businesses.

You’ll be able to network and start your own groups and hold yourself and others accountable.

Again, all for free.

Wouldn’t this be a heck of a conference?

Well, that’s Clubhouse… a casual, drop-in audio conversation app

Where you can tune in to live, real time conversations all around the world.

Here’s why I think this app is important for real estate investors:

  • Get Inspired – From daily affirmation rooms to weekly ‘how to find a deal’ rooms, there’s no shortage of inspiration and coaching from this platform.
  • Build Your Team – Spend 30 minutes in a room and you could come out of there with a new realtor, contractor, attorney and title company.
  • Find Deals – I’ve been in rooms where deals are happening live. Tune in to the next episode of the BTM podcast to hear from an investor who found his last deal through clubhouse.

Now this app is really new (they haven’t IPO’d yet) and hundreds of thousands of people are downloading it every single day so I’m sure that you may have already use it – if that’s the case, lets connect – @darayolaleye

While you’re at it, connect with today’s guest, Travis Rice (@travisrice) a digital strategist who used clubhouse as a foothold to kickstart his real estate business, raising $14,000 in 36 minutes live from the app. Having grown his group ‘Real Estate Money Club’ to 25K+ members in a few short months, he’s made headway as the lead digital strategist for a shipping container development company that specializes in renewable, sustainable and affordable housing.

Links Mentioned in Today’s Episode:

Travis’ Website

Recommended Book:

Rich Dad, Poor Dad by Robert Kiyosaki

Listen to this book for free!

Lifestyle Design App:

Google Calendar