BTM205: List Stacking, Segmenting and Sifting for Motivated Seller Leads with Tyler Austin
Growing tired of building bombs and traveling for the Air Force, Tyler Austin – today’s guest, got started in real estate when he was 24 as a way to achieve personal and professional freedom. After a failed $10,000 marketing campaign for his first deal, he’d built a successful investing business that broke him out of debt over the next 2 years. Soon after Tyler founded REISift, a bootstrapped SaaS in Proptech helping real estate investors scale their sales and marketing.
Key Points From This Episode:
- $10,000 “wasted” in first Direct Mail campaign
- The $30,000 profit deal that made Tyler quit his job
- The importance of List Stacking
- How to properly run your CRM
- How to systematically account for your motivated seller leads
- How to get the most profit out of your list
- www.beforethemillions.com/sift
Links Mentioned in Today’s Episode:
Recommended Book:
The Go Giver by Bob Burg
Listen to this book for free with Audible!
Lifestyle Design App:
Google Notion
BTM204: Facebook Ads Marketing 101 for Real Estate Investors with Chad Keller
Today’s guest, Chad Keller, is a real estate investor and Facebook marketing expert. Chad has extensive experience doing Facebook marketing for both large and small companies, but after investing some of his agency profits into rental properties, he and his business partner realized that true wealth comes from real estate investing. Now, in addition to investing in real estate, Chad uses his Facebook ads experience to help other investors find quality leads.
Key Points From This Episode:
- How to target motivated seller using facebook ads
- What is the facebook special ad category for real estate
- The ad, copy and targeting mix for high performing ads
- How to track and measure conversions
- Creative financing and facebook ads
Links Mentioned in Today’s Episode:
Recommended Book:
How To Win Friends and Influence People by Dale Carnegie
Listen to this book for free with Audible!
Lifestyle Design App:
BTM195: Marketing For Leads That Create 1,000 Deals with Danny Johnson
Danny Johnson, today’s guest, has been doing wholesales and fix n flips since 2003. What started out as 6-10 deals per year quickly ramped up once Danny figured out a better way to market. Rather than market to properties on the MLS, Danny shares how is started marketing directly to sellers then watched his business explode practically overnight.
Key Points From This Episode:
- How relevant is Driving for Dollars in 2021 and beyond
- Why investors should stay away from the MLS
- The mindset of a seller that goes through your marketing
- How to remain relevant in a hot market
- Why so many investors throw away most of their good leads
Links Mentioned in Today’s Episode:
Recommended Book:
Rich Dad Poor Dad by Robert Kiyosaki
Lifestyle Design App:
BTM187: Inside Sales Agents, Facebook Ads & Negotiating Tactics for Investors with Gustavo Castro
Gustavo Castro, today’s guest, runs one of the largest inside sales teams for real estate in North America. They make about 50K outbound calls a day, set 100 appointments a day and have over 600 active real estate clients.
On today’s show Gus highlights the power of an ISA (inside sales agent) and how to best utilize one in today’s competitive economy. Gus also knows how to fill the front end of his sales funnel with facebook ads and close on the backend with great negotiating tactics – all on today’s episode.
Key Points From This Episode:
- Why become an entrepreneurial asset in someone else’s business
- The power of asking yourself… ‘What’s the worst that could happen?’
- The difference between a virtual assistant and inside sales agent
- The future of phone marketing
- Gustavo’s facebook lead generation strategy
- Cost per lead vs cost per acquisition
Links Mentioned in Today’s Episode:
Recommended Book:
Rich Dad, Poor Dad by Robert Kiyosaki
Lifestyle Design App:
BTM181: Real Estate & Clubhouse, What’s Possible? with Travis Rice
App Store -> Search -> “Clubhouse”
Imagine going to a free conference side by side with some of the best and brightest in their area of expertise. In our case, we’ll use real estate investing.
At this conference, you’ll be able to have meaningful direct conversations with the biggest real estate magnates as if you paid for their $100,000 per year coaching.
You’ll be able to discuss anything in your life and business – what’s working, what’s not working and get direct feedback on how to move forward.
You’ll be able to be a fly on the wall while these same mentors help others build 6 and 7 figure businesses.
You’ll be able to network and start your own groups and hold yourself and others accountable.
Again, all for free.
Wouldn’t this be a heck of a conference?
Well, that’s Clubhouse… a casual, drop-in audio conversation app
Where you can tune in to live, real time conversations all around the world.
Here’s why I think this app is important for real estate investors:
- Get Inspired – From daily affirmation rooms to weekly ‘how to find a deal’ rooms, there’s no shortage of inspiration and coaching from this platform.
- Build Your Team – Spend 30 minutes in a room and you could come out of there with a new realtor, contractor, attorney and title company.
- Find Deals – I’ve been in rooms where deals are happening live. Tune in to the next episode of the BTM podcast to hear from an investor who found his last deal through clubhouse.
Now this app is really new (they haven’t IPO’d yet) and hundreds of thousands of people are downloading it every single day so I’m sure that you may have already use it – if that’s the case, lets connect – @darayolaleye
While you’re at it, connect with today’s guest, Travis Rice (@travisrice) a digital strategist who used clubhouse as a foothold to kickstart his real estate business, raising $14,000 in 36 minutes live from the app. Having grown his group ‘Real Estate Money Club’ to 25K+ members in a few short months, he’s made headway as the lead digital strategist for a shipping container development company that specializes in renewable, sustainable and affordable housing.
Links Mentioned in Today’s Episode:
Recommended Book:
Rich Dad, Poor Dad by Robert Kiyosaki
Lifestyle Design App: