BTM187: Inside Sales Agents, Facebook Ads & Negotiating Tactics for Investors with Gustavo Castro

Gustavo Castro, today’s guest, runs one of the largest inside sales teams for real estate in North America. They make about 50K outbound calls a day, set 100 appointments a day and have over 600 active real estate clients.

On today’s show Gus highlights the power of an ISA (inside sales agent) and how to best utilize one in today’s competitive economy. Gus also knows how to fill the front end of his sales funnel with facebook ads and close on the backend with great negotiating tactics – all on today’s episode.

Key Points From This Episode:

  • Why become an entrepreneurial asset in someone else’s business
  • The power of asking yourself… ‘What’s the worst that could happen?’
  • The difference between a virtual assistant and inside sales agent
  • The future of phone marketing
  • Gustavo’s facebook lead generation strategy
  • Cost per lead vs cost per acquisition

Links Mentioned in Today’s Episode:

Gustavo’s Website

Recommended Book:

Rich Dad, Poor Dad by Robert Kiyosaki

Listen to this book for free!

Lifestyle Design App:

Ring Central

BTM186: Lifestyle Design Virtual Deals with Australia Based Investor Alicia Jarrett

As a global real estate investor, Alicia Jarrett, today’s guest knows all about lifestyle design. Based in Australia, she’s been able to build her portfolio and flipping business in the U.S. with a virtual team doing (practically) all of the heavy lifting.

On today’s show, we cover a wide array of topics from the difference between investing in North America vs. Australia and other international countries to the team of realtors, contractors, title companies and virtual assistants that allow Alicia to do virtual deals from a yacht in Croatia or the snow in France. Over time her preference has went from flipping single family homes to flipping vacant land and we’ll dive into all of the details here on today’s show.

Key Points From This Episode:

  • Australian Real Estate vs. U.S. Real Estate
  • The market cycles of the flipping business
  • Why land can be a more attractive investment
  • Effectively building a virtual team
  • How important the right realtor can be for your success
  • Contractors and Virtual Investors.. The good, bad and ugly

 

Links Mentioned in Today’s Episode:

Alicia’s Website

Recommended Book:

Awaken the Giant Within by Anthony Robbins

Listen to this book for free!

Lifestyle Design App:

Time Buddy – Time Zone App

BTM185: Using PropTech in Multifamily to Create Outsized Returns with Kent Ritter

On today’s show we are talking Technology & Real Estate and where those 2 worlds meet. Today’s guest is multifamily investor and entrepreneur, Kent Ritter.

Kent is a former management consultant, start-up owner, and corporate executive turned full-time real estate operator. After a massive exit from his healthcare technology start up, he turned his eyes (and capital) towards real estate. His technology background, coupled with real estate allowed Kent to use property technology to create outsized returns from acquiring and improving mismanaged, undercapitalized, and undervalued properties.

On the show, we discuss the advantage of forward thinking approaches and the role technology plays in Kent’s portfolio for creating greater returns on the properties that he repositions.

Key Points From This Episode:

  • The future of virtual leasing agents
  • How dynamic pricing adjusts can bolster your returns
  • (AI) Artificial Intelligence and Real Estate
  • How to vet new technologies
  • Kent’s take on the Miracle Morning
  • The advantages of buying smaller properties
  • What a conservative underwriter does and doesn’t look like

 

Links Mentioned in Today’s Episode:

Kent’s Website

Recommended Book:

Wheelbarrow Profits by Jake and Gino Barbaro

Best Ever Apartment Syndication by Joe Fairless

Listen to these book for free!

Lifestyle Design App:

Calendly Scheduling App

BTM182: Direct Mail Domination for Raw Land with Justin Sliva

Direct mail, if done correctly, can be one of the most effective forms of marketing today – it can also be one of the most cost prohibitive without the proper guidance. Today’s guest is a leading authority in the space and will show us exactly how he uses direct mail to buy raw land all across the country.

Raw land investing expert Justin Silva knows exactly where new investors struggle. As a long time land investor, he’s been able to harness the enormous potential offered by land investments: incredible ROI, massive cash profits and sustainable passive income. On today’s episode we’ll learn how to effectively use direct mail to close more land deals for a massive ROI.

Key Points From This Episode:

  • How Justin got started in real estate and learned to dominate direct mail marketing
  • Why Justin will provide capital for anyone flipping land – “Plum Investment Group”
  • Why landsofamerica.com is one of the best tools land investors can use
  • How to create your own powerful direct mail campaign
  • What happened when just sent out 55,000 pieces of mail right before COVID-19

 

Links Mentioned in Today’s Episode:

Justin’s Website

Recommended Book:

Rich Dad, Poor Dad by Robert Kiyosaki

Listen to this book for free!

Lifestyle Design App:

Notes (iPhone App)